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How to innovate at your member-based organization in 2023

Nimble AMS

With 2023 fast approaching, i t’s wise to reflect on t he state of your association and overall member experience. During the past year, d id your organization experience disruption in the form of a shrinking budget or a smaller staff? If so, you’re not alone ! Here’s how to get started. Artificial intelligence.

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

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Association Brain Food: 9.1.23

Reid All About it

They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Workplace culture. Membership trends. 1 CAE credit.

Revenue 227
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Association Brain Food: 10.27.23

Reid All About it

Nonprofit Management Series: Lesson from Organizational Strategies for Personal Growth Nonprofits and trade groups develop strategies to manage transition, solicit feedback from their community or members, and reassess priorities in response to outside trends. More info/register. 1 CAE credit. More info/register. 1 CAE credit.

LMS 256
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Association Brain Food: 1.26.24

Reid All About it

s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Leadership development for young members. The 2024 survey is now open.

Survey 256
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Association Brain Food: 11.3.23

Reid All About it

GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS. At Associations Now, Hannah Carvalho describes how a chapter of the American College of Physicians helped student members launch and run a podcast. Using data-driven insights and AI can help you be invaluable to your members. 1 CAE credit.

Tools 272
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Association Brain Food: 12.1.23

Reid All About it

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? 1 CMP credit. More info/register. More info/register.

Arlington 266